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Enhancing Virtual Shopping with AI Chatbot: How GlowVRX Transformed Customer Experience

Enhancing Virtual Shopping with AI Chatbot: How GlowVRX Transformed Customer Experience

GlowVRX partnered with Tanθ Software Studio to develop an AI chatbot that revolutionized VR shopping, offering real-time assistance, personalized recommendations, and seamless navigation.

About GlowVRX

GlowVRX is a leader in virtual reality retail, offering immersive shopping experiences for brands worldwide. To improve customer engagement, they needed an AI chatbot that could assist shoppers in real-time within their VR platform.

About GlowVRX
About GlowVRX1

What Was Holding Them Back?

Lack of Real-Time Customer Support

Lack of Real-Time Customer Support

Users struggled to get quick answers to product-related queries inside the VR shopping space.

Difficult Product Navigation

Difficult Product Navigation

Finding items in the virtual store was cumbersome, leading to abandoned shopping sessions.

Limited Personalization

Limited Personalization

Shoppers received generic recommendations, reducing the likelihood of completing a purchase.

High Drop-Off Rates

High Drop-Off Rates

Without interactive assistance, engagement within the VR shopping environment remained low.

How Our AI Chatbot Changed the Game

AI-Powered Shopping Assistant

AI-Powered Shopping Assistant

Delivered real-time support, answering questions about products, sizes, and availability instantly.

Smart Product Discovery

Smart Product Discovery

Enabled customers to find items using voice commands, images, or detailed descriptions.

Personalized Shopping Suggestions

Personalized Shopping Suggestions

Recommended outfits, accessories, and deals based on user preferences and browsing history.

Seamless Checkout Assistance

Seamless Checkout Assistance

Guided users through the payment process, reducing cart abandonment in the VR store.

Smart Features That Made a Difference

1

Conversational AI for VR Stores

Provided natural, human-like interactions to assist users in navigating and shopping.

2

Multimodal Search Support

Enabled customers to search using voice commands, text, or uploaded images.

3

Instant Order & Support Queries

Allowed users to track orders, initiate returns, and get policy details in real time.

4

AI-Driven Upselling & Cross-Selling

Suggested complementary products based on real-time shopping behavior.

5

Emotion-Aware Responses

Detected user frustration and adjusted responses to improve customer satisfaction.

6

Automated Customer Insights

Analyzed chat interactions to refine responses and improve AI chatbot performance.

7

API Connectivity with E-Commerce Platforms

Designed for seamless integration with VR headsets, ensuring a frictionless shopping experience.

8

Secure Transaction Assistance

Provided step-by-step payment guidance, reducing checkout drop-offs.

How We Built It

Custom NLP Model Training

Custom NLP Model Training

Developed an AI chatbot trained on VR-specific queries for highly accurate responses.

Seamless VR Integration

Seamless VR Integration

Engineered the chatbot for compatibility with VR headsets, ensuring smooth interactions.

Automated Knowledge Base Updates

Automated Knowledge Base Updates

Allowed real-time learning from customer interactions to refine future responses.

Advanced Sentiment Analysis

Advanced Sentiment Analysis

Detected user frustration and adjusted responses accordingly for improved engagement.

API Connectivity with E-Commerce Platforms

API Connectivity with E-Commerce Platforms

Enabled chatbot to fetch product details, stock availability, and order status instantly.

Data-Driven Optimization

Data-Driven Optimization

Continuously analyzed user interactions to enhance chatbot accuracy and performance.

Real Results, Real Growth

60%

increase in VR store engagement

with customers spending more time exploring products.

50%

decrease in cart abandonment

as real-time chatbot assistance resolved purchase hesitations.

Real Results, Real Growth

45%

improvement in lead conversions

thanks to AI-powered recommendations and support.

24/7

AI shopping assistance

enhancing customer satisfaction without requiring human agents.

What Our Client Had to Say

Client Reviews
Straight Quotes

Tanθ Software Studio's AI chatbot has completely transformed our VR shopping experience. Customers now navigate and shop effortlessly, leading to higher engagement and sales.

Straight Quotes

Elliot Vance

Head of Digital Innovation, GlowVRX

We’d love to hear from you

We have offices and teams all around the world.

Contact Us

+91 63549 53278 | solve@tanthetaa.com

Complete the form below and we will contact you to discuss your project.

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Be part of a winning team that's setting new benchmarks in the industry. Let's achieve greatness together.

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