
Enhancing Virtual Shopping with AI Chatbot: How GlowVRX Transformed Customer Experience
GlowVRX partnered with Tanθ Software Studio to develop an AI chatbot that revolutionized VR shopping, offering real-time assistance, personalized recommendations, and seamless navigation.
About GlowVRX
GlowVRX is a leader in virtual reality retail, offering immersive shopping experiences for brands worldwide. To improve customer engagement, they needed an AI chatbot that could assist shoppers in real-time within their VR platform.


What Was Holding Them Back?

Lack of Real-Time Customer Support
Users struggled to get quick answers to product-related queries inside the VR shopping space.

Difficult Product Navigation
Finding items in the virtual store was cumbersome, leading to abandoned shopping sessions.

Limited Personalization
Shoppers received generic recommendations, reducing the likelihood of completing a purchase.

High Drop-Off Rates
Without interactive assistance, engagement within the VR shopping environment remained low.
How Our AI Chatbot Changed the Game

AI-Powered Shopping Assistant
Delivered real-time support, answering questions about products, sizes, and availability instantly.

Smart Product Discovery
Enabled customers to find items using voice commands, images, or detailed descriptions.

Personalized Shopping Suggestions
Recommended outfits, accessories, and deals based on user preferences and browsing history.

Seamless Checkout Assistance
Guided users through the payment process, reducing cart abandonment in the VR store.
Smart Features That Made a Difference
Conversational AI for VR Stores
Provided natural, human-like interactions to assist users in navigating and shopping.
Multimodal Search Support
Enabled customers to search using voice commands, text, or uploaded images.
Instant Order & Support Queries
Allowed users to track orders, initiate returns, and get policy details in real time.
AI-Driven Upselling & Cross-Selling
Suggested complementary products based on real-time shopping behavior.
Emotion-Aware Responses
Detected user frustration and adjusted responses to improve customer satisfaction.
Automated Customer Insights
Analyzed chat interactions to refine responses and improve AI chatbot performance.
API Connectivity with E-Commerce Platforms
Designed for seamless integration with VR headsets, ensuring a frictionless shopping experience.
Secure Transaction Assistance
Provided step-by-step payment guidance, reducing checkout drop-offs.
How We Built It

Custom NLP Model Training
Developed an AI chatbot trained on VR-specific queries for highly accurate responses.

Seamless VR Integration
Engineered the chatbot for compatibility with VR headsets, ensuring smooth interactions.

Automated Knowledge Base Updates
Allowed real-time learning from customer interactions to refine future responses.

Advanced Sentiment Analysis
Detected user frustration and adjusted responses accordingly for improved engagement.

API Connectivity with E-Commerce Platforms
Enabled chatbot to fetch product details, stock availability, and order status instantly.

Data-Driven Optimization
Continuously analyzed user interactions to enhance chatbot accuracy and performance.
Real Results, Real Growth
60%
increase in VR store engagement
with customers spending more time exploring products.
50%
decrease in cart abandonment
as real-time chatbot assistance resolved purchase hesitations.

45%
improvement in lead conversions
thanks to AI-powered recommendations and support.
24/7
AI shopping assistance
enhancing customer satisfaction without requiring human agents.
What Our Client Had to Say
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+91 63549 53278 | solve@tanthetaa.com
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